This project was developed for the Catalunya Grand Prix and the BarcelonaMotor Exhibition 2007. It was divided into the folowing parts:
- A Multimedia Interactive application which included information about the Montmelo circuit, the Repsol motorcycle drivers, and the activities carried out by Repsol-YPF at their stand during the 2007 Motor Exhibition. The application itself supported over 350 mobile phone handsets.
- Mobile Multimedia content such as logos, animations and mp3- The contents can be downloaded following a Wap push SMS system which gives access to a WAP site (www.animatu.com/repsol).We also used our location based services at the event, and Bluetooth transmitters were placed at the Motor Exhibition so contents could be easily distributed.